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Saturday Automotive Learner's Newsletter

Expert interviews, authentic perspectives, the latest research, tools and frameworks for the new automotive industry. 10 minutes of reading time every two weeks. You can unsubscribe at any time.

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SALN #42: Keep these 6 things in mind if you get a severance offer

7. May 2024

Essays·Research

Reading time: 7 minutes Sales of cars, especially electric vehicles, are crumbling worldwide. High interest rates, energy costs, wage settlements and inflation in Germany are putting pressure on the results…

SALN #41: Luca de Meo (Renault) – The AIRBUS small car.

1. May 2024

Essays·Research

Reading time: 11 minutes The European car industry is in crisis. European industry results in 2023 were record-breaking (Gemini’s analysis). The crisis rears its ugly head: Mercedes sells the silverware…

SALN #40 – Rosa Meckseper (Continental) – Reality check on SMART MOBILITY.

8. April 2024

Interviews

Reading time: 8 minutes For many, the transformation in the German automotive industry is going too slowly. On LinkedIn, German manufacturers and suppliers are criticized: too slow, too indecisive, and…

SALN #39 – Stefan Loth (former VW plant manager): Autoleidenschaft.

21. March 2024

Interviews

Reading time: 8 minutes For decades, famous names like BMW, Bosch, and Audi have consistently been among the most popular employers in Germany. However, the Federal Statistical Office reports that…

SALN #38: The Car Industry’s Path from Diesel Stupidity to a Happy Ending

27. February 2024

Essays·Tools und Frameworks

Reading time: 10 minutes In the past ten years, the mighty German auto industry has made three big mistakes: Diesel, EV (electric vehicles), and China. However, there are a lot…

SALN #37 – Thijs de Vries (Warp VR): VR winter is over.

24. February 2024

Interviews

Reading time: 12 minutes Consumer trends have transformed how we learn. With Meta and Apple unveiling new consumer products that have overcome certain teething difficulties, VR is on the cusp…

SALN #36 – Sam Herring (Intrepid by VitalSource): Social Learning.

17. February 2024

Interviews·Tools und Frameworks

Reading time: 9 Minutes Learning together is built into our DNA as humans. As a result, reciprocal learning produced all human knowledge, including languages and cultures. People must continue to…

SALN #35 – Ole Harms (VAIVA): Expertism.

29. January 2024

Interviews·Tools und Frameworks

Reading time: 10 minutes The fat times are over. In good, profitable times, German car manufacturers and suppliers have expanded their management capacities. With the pivot to new technologies, such…

SALN #34 – Dr. Danilo Zatta: Automotive Pricing.

13. January 2024

Interviews·Research

Reading time: 12 minutes European manufacturers are currently about three to ten times more indebted than they were a decade ago. As a result, almost all manufacturers have launched programs…

SALN #33 – Klaus Woeste: A new learning function for GenZ.

12. December 2023

Interviews·Tools und Frameworks

Reading time: 7 minutes Learning in large companies is often irrelevant, boring, and still mandatory. To change this, Klaus Woeste founded ATTAIN. ATTAIN consists of a team of learning experts…

SALN #31 Prof Pfeiffer Meme Autoindustrie

SALN #32 – Prof. Sabine Pfeiffer – Unrealistic memes hinder adaptation.

9. December 2023

Interviews·Research

Reading time: 22 minutes The German car industry is under severe pressure. The transformation is going too slowly, it would be due to the clinging of the employees to vested…

SALN #31 – Frank Pomereinke (hydra): Co-Creation and Future Skills.

18. November 2023

Interviews·Tools und Frameworks

Reading time: 9 minutes Adult learning is slow. One reason for this is that recognized experts are often abysmal teachers. Expertise does not always guarantee didactic competence. Specialist knowledge is…

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